Selling Skills: Selling the Benefits

Customized for Your Organization

Seminar SalesWe conduct Selling the Benefits course exclusively for your organization. All of our sales training seminars and workshops are customized.  Program materials reflect your company.  Exercises are designed to help your participants learn better.  Role plays are designed around your products, customers and markets. Your cost is comparable to some generic sales training programs.

Your salespeople will be practicing selling your products to realistic customers. Role plays are recorded so that we can provide feedback to your participants.  Each learner gets individualized feedback on their selling skills.

We can also conduct Selling the Benefits in other formats including  a one-day version, modular segments, and one-on-one selling skills training with an executive sales coach. We can meet your schedules and time constraints, without sacrificing quality and effectiveness.

Our trainers are sales professionals who walk the talk.  All of our facilitators have successfully sold before and know the issues and challenges of selling.  Our trainers talk with your sales management team before the seminar  to gain familiarity with your products, markets, customers, and competition.

 

Research-Based Program

Professional Learning Systems studied the behaviors and skills of high-performing salespeople.  The foundation of Selling the Benefits was built on  key selling skills that work in the real world.  Selling the Benefits teaches professional selling skills in a fun and challenging two-day sales training workshop. Selling the Benefits teaches consultative and professional selling skills in a fun and challenging two-day sales training format. Our fast-paced interactive workshop includes role-plays, interactive exercises, videos, group discussion, and individualized practice sessions.

Your salespeople will learn:

  • need-satisfaction selling, a consulting selling skills approach
  • how to get more appointments
  • to develop a pre-call plans to insure call success
  • how open a call to build rapport and trust
  • to use questioning to pin-point client’s needs
  • how to present your recommendation persuasively
  • attitudes of skepticism, objection and indifference
  • how to close a sales call

Download the course outline to get more information about the content and activities in the workshop.

“I felt that the class was excellent. I learned a lot …I feel a new confidence.”  TJ, Lancaster, PA “Great program – really helped  to uncover some bad sales habits and learn a better approach.”  PJ,  Los Angeles “The class exceed my expectations, was all new for me in some areas, and gave me valuable tools for selling.” TMB, Charlotte “Will help me to do the job better and be more successful. ”  JH, TA/Petro “Excellent – A great help to me.”  AS, TA/Petro


Meet Your Instructor 

Sales TrainingWhen I first joined Xerox, I didn’t know a thing about selling. They put me though one of the most rigorous sales training programs available to help me learn how to sell. It was called Professional Selling Skills, or PSS. My instructor was a drill sargeant, who taught me foundation selling skills which helped me to become rookie-of-the-year my first year selling and later a million-dollar sales producer. Well, I’m not a drill-instructor.  Actually, I have a much softer and professional style. I am also an executive coach, and I focus on your skills and help you to become the best version of yourself. I promise that you’ll develop more presence and professional effectiveness. That my commitment and our guarantee. If you would like to talk about the sales training seminars, give me a call.   I answer my own phone.  I am in Cincinnati, Ohio and available for training world-wide.

Call me directly at 513-772-5115 or contact me for more information.